Four Loop (4LOOP) is in the midst of a rebrand. One of my tasks was to create a completely new logo which will dictate the entire branding of the company. The chosen logo is the Infinity Loop.
Aside from the obvious, the theme revolves around cycle. And with cycle, there are ups and downs and there are failures and successes hence the the phoenix and infinity loop.
There are also other concepts outside of the themes I mentioned above and one of them looks similar to an Avenger logo. Hey, we are a team. And we stand together. 😉